The "S" word on Linkedin


What is the "S" word on LInkedin?  S stands for Spam.  Don't be that person that spam others.  This morning I got a connection request from someone who wanted to connect with me.  And their note said "I will do Facebook marketing, fix ad account issues and run conversion ad. If you want to hire a freelancer then feel free to knock me at". Obviously this person did not even look to see what I do for living.  This is just one example of what not to do.

Please get to know someone before you invite them to buy something.



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Do you think you are doing it all wrong?


Have you ever heard the phrase: “There is more that one way to skin a cat.”?

I always took that to mean there are many ways to achieve a goal.  If I bring that to what I do everyday for a living, I would say there are multiple ways to do Social Media Marketing.

For years now I have had many experts tell me that you have to do Social Media this way or that way.  But what I learned is that you have to do marketing on Social Media the way it makes sense to you.

Yes, there are certain unspoken rules. 

Yes, there are things that can hinder your progress.

Yes there are actions you should take every day.

But all this to say it should not bring you to point ever where you think you are doing it wrong.

So here’s some things I want to share with you today.

It’s okay if you miss a day on Social Media.  You will not die, and either will your audience.  The will be sad that they didn’t hear from you but honestly it’s not the...

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No one ever takes time to think on how they want to show up on their social media platforms.  Here are my top tips in creating the best platforms ever.  

1. Post what your audience really likes!  Let's face it, if you are boring they won't come back.  So make the effort in finding out everything your audience needs and wants.  And then BAM you will be a rockstar!

2. Put a branded look to your content.  This can be a logo, a feel or a color.  Make it scream you!

3. Focus on relevant, niched down content.  If you are implementing the first tip in the video, this one wont be hard.  Angle your post to a particular niche.  For example if you are writing to photographers then focus on the content for them.

4. Theme your content.  I do this all the time.  One month I will write about Instagram and the next month Facebook and so on and so on.  If you theme your content it makes it easier to write about.

And remember...

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