3 Important Points To Content Marketing

Over and over again people are always asking me about content marketing on Social Media.  I always say content is KING!  As a Vlogger I am always creating content.  And I keep these important points in mind.   Your content should be valuable, relevant and consistent.

Valuable – The people who read or watch your content must get something out of it. They should come away feeling like they’ve learned something that coincides with their lives and values.

Relevant – Your content must address their wants, needs, and interests. Be an expert that they can come to for answers. Show your audience that you get them or know what is important to them.

Consistent – I say this all the time with social media marketing, be consistent. Effective content, delivered over a period of time, makes you instantly noticed. The feel, and writing style – and of course the meat of your writing  – should speak with the same voice that helps your audience get to know, like and trust you.