3 Important Metrics To Track Email Marketing Success!

Here are the 3 most important metrics in tracking your email marketing success.

1.  Open rate:  This gives you the number on how many people are reading your emails. You want higher than 29%.

2. Bounce rate:  This rate shows you how clean and healthy your email list is. You want lower than 2%.

3.  Click Through Rate (CTR):  This is the most important of the 3 metrics because this tells you how many people have clicked on the link inside your email. You want higher than 5%.